@techreport{tiwathia2026realitytv,
  title       = {Reality TV: Key Audience Insights},
  author      = {Tiwathia, Anirudh and Dodson, Samira and Watamanuk, Ellis and Paine, Natalia and Tamayo, Laurel and Rakhimov, Rakhim and Thulin, Erik},
  institution = {Rare Entertainment Lab},
  year        = {2026},
  month       = sep,
  url         = {https://elab.rare.org/audience-insights/reality-tv/},
  abstract    = {Reality TV fans are climate concerned, taking action, and asking for more climate on screen. A nationally representative survey of U.S. adults by Rare’s Entertainment Lab profiling loyal fans of unscripted programming on climate attitudes, behavior, parasocial bonds, and demand for climate content.}
}